ServiceGen was founded by Victor Dominello, who led the groundbreaking transformation of Government services in NSW by building the State's digital capabilities to deliver excellence in services.
Victor identified that while governments want to transform their services for citizens, the institutional barriers to achieving it are significant and can take a long time to overcome. He led the service transformation journey for the last 10 years, and NSW became one of the world's first jurisdictions to implement a digital driver's licence.
Victor created ServiceGen to give governments the benefit of this experience so they can achieve similar success in a much faster time. Built on the principle that customers should have control and choice over the way they access government services, the Service NSW platform is loved by NSW residents and recognised globally as the leading benchmark.
ServiceGen aims to help governments accelerate digital service delivery by:
Victor is working closely with the Australian New Zealand School of Government (ANZSOG) to develop a modern leadership course for the public sector in Australia & New Zealand.
A senior NSW Government Minister across a 12-year cabinet career spanning Digital Government, Innovation, Finance, Regulation and Aboriginal Affairs, and appointed Customer Service Minister in 2019.
Recognised globally for his leadership of public service delivery transformation in NSW through initiatives such as the Service NSW app, the Digital Restart Fund and one of the world's first digital driver's licences. He was part of the leadership group that led the state through COVID, driving digital solutions such as QR check-ins, vaccine certificates and Service NSW stimulus vouchers. In 2023 he was appointed Professor at UNSW and Director of the Trustworthy Digital Society Hub, and he sits on the board of the Tech Council of Australia. Victor leads ServiceGen's global strategic direction.
Former CEO of Service NSW and NSW Government's first Chief Information & Digital Officer, with more than 20 years driving transformational change and better customer outcomes.
As GCIDO, Damon advocated for digital adoption across the NSW public sector, defined the long-term vision for digital technologies, implemented the NSW Open Data Policy and improved integration across agencies. Before public service he was Chief Digital Officer at Macquarie Bank, CTO and interim CIO at Woolworths, and Westpac's Head of Integrated Delivery. He serves on the board of Ventia Services Group and is Managing Principal & CEO of Better As Usual.
Eight years as NSW Government's Chief Data Scientist and Industry Professor at UTS since 2015, having led departments of 300+ people delivering outcomes impacting hundreds of millions globally.
Previously held senior leadership roles across Europe and Australia as Director for Radio Access Performance at Nokia, Global Head of Sales Partnering at Nokia Siemens Networks, and Director of Digital Productivity and Flagship Services at CSIRO, Australia's national science agency.
Chief of Staff to the Hon. Victor Dominello for eight years, with 15 years' experience as a political advisor, playing a pivotal role in NSW becoming a global leader in digital government services.
Among his achievements in government are significant reforms to the National Electronic Conveyancing systems, night-time economy and liquor licensing laws, and electronic gaming machines in pubs and clubs. He also helped develop several NSW digital applications including the Digital Drivers Licence, FuelCheck, ParknPay and the Digital Identity beta.
Our team is complemented by access to a number of independent global leaders in technology, innovation and digital delivery.
A multi-industry ASX 30 and public-sector executive with a track record in delivering transformations that achieve world-class customer experience in highly regulated environments.
Rachna leads Ramsay Healthcare's global digital transformation. Her career includes senior executive positions across Westpac and Suncorp, and a period as CEO of Service NSW, widely regarded as best practice in customer-centric digital transformation. She holds a PhD in Behavioural Science and qualifications from Stanford and Harvard, and is a member of Chief Executive Women, World50 and the AICD.
A business leader focused on innovation, technology and digital transformation with more than 40 years of experience, and former CEO of Telstra and IBM Australia & New Zealand.
Chairman of Xero and a director of Ramsay Health Care, David has chaired CSIRO, led the Independent Review of the Australian Public Service (2019) and a review of Federal Financial Relations (2020), and audited the myGov portal in 2023. In 2017 he was made an Officer of the Order of Australia for ethical business leadership.
Australia's Privacy Commissioner from 1999 to 2004, who led implementation of the nation's first broad-based private-sector privacy law.
Malcolm has sat on advisory bodies in Australia and worldwide including the EU, OECD and APEC. He is co-author of The New Governance of Data and Privacy: Moving from compliance to performance (AICD, 2018), a Fellow of the AICD and an IAPP Certified Information Privacy Professional.
Founding Director of the Behavioural Insights Team and previously Chief Analyst at the UK Prime Minister's Strategy Unit and the UK's What Works National Advisor.
Before government, David held tenure at Cambridge and posts at Oxford and Harvard. He has written several books on behavioural insights and wellbeing, including Inside the Nudge Unit (2015). He was awarded a CBE in 2022 for public service.
Director of Policy & Governance at the Human Technology Institute and Australia's Human Rights Commissioner from 2016 to 2021.
Ed co-founded the Human Technology Institute and leads major initiatives to promote human-centred AI, spanning digital government, AI regulation, and facial recognition and digital identity. He is a Fellow of the Australian Academy of Law and a member of the World Economic Forum's Global Future Council on Human Rights.
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